What Do Businesses Need to Know About Google Plus?
The +1 Icon
On your next Google search, pay particular attention to the +1 icon you will see next to website URLs. This is Google's equivalent of a 'like' button. Google hasn't announced how +1 will factor into search engine results, but most likely Google will start giving extra weight to sites with more +1s.
They haven't created the equivalent of a fan page...Yet.
Google is not encouraging businesses to start profiles on Google+ (it will be called Google Plus Entity), but that doesn't mean that you shouldn't sign up personally. Start experimenting with the Google+ interface now so you will be ready when they do. Most likely your Google Places profile will sync with with Google+ so you can start by keeping that fresh.
Add G+ to your social media icon suite
If you have links to Twitter, Facebook, YouTube, etc on your website and profile information. Here's how to add Google's +1 icon.
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