Make Your Tweets Count!
- Promote your company news and updates: If you have a new hire, item, or sale- Tweet about it and give quick details on the who, what, where, and when.
- Drive traffic to your website: Post a snippet of your recent blog post or news item on Twitter and link back to the full article on your website.
- Tweet about your industry knowledge to educate your audience, and don't forget to link to an appropriate web page or article of interest.
- When in doubt, be your target audience. Ask yourself, "what would be useful to a prospective client?" and then tweet the answer.
For more information about using Twitter, check out this iBec Creative blog post and archives.