From the Blog

How to make your Instagram more accessible and why it’s important

How to make your Instagram more accessible and why it’s important

By definition, social media enables users to create and share content and participate in social networking. However, many social media platforms are not designed to provide all users equal opportunities. This means the responsibility of creating accessible content is largely up to us as creators.

Designing for Accessibility

Designing for Accessibility

Disability is commonly thought of as a human trait or attribute, however, disability is defined as the disconnect that occurs between a person’s needs and the environment, product, or service they’re interacting with. Eliminating these disconnects with the inclusion of things like curb cuts, non-visual crosswalk signals, braille on public signs, etc., can help accommodate for people with a range of different abilities.

Increase your Site’s Speed by Optimizing your Product Page Photos

Increase your Site’s Speed by Optimizing your Product Page Photos

It’s no question that high-definition photos have a higher impact on customers than low-resolution or blurry ones. During a customer’s in-store experience they are able to pick up and visually inspect an item before deciding to purchase it. Online customers lose out on this experience, which puts more pressure on product photography to make customers feel as if they are seeing the item in person.