Writing Content for SEO
- Make sure that the content reads well and makes sense for the viewer- no "dumping keywords".
- Make content descriptive. Tell the visitors what your site, product/service is about. The term "our marketing communications firm" is better than just "our team."
- Focus more on key search phrases, not just keywords. Example: Instead of saying "lawyer" try using "personal injury lawyer." It is more specific and SEO friendly.