From the Blog

Designing a Holiday Experience

Designing a Holiday Experience

Annual festivities can pivot too. If your customers can't come in to enjoy holiday shopping, you can bring the gifts to them with a fun and creative packaging experience. We've written up a list of key points to guide and inspire you through the process.

Optimize your website for the holiday season

Optimize your website for the holiday season

It’s that time of year again when your website is about to get a lot more traffic. This also means that you will be getting more emails from frustrated customers about slow loading webpages and failed checkouts. Your bounce rate goes up and you start seeing all of those holiday sales slip through your fingers. What’s an online shop to do?

How to make your Instagram more accessible and why it’s important

How to make your Instagram more accessible and why it’s important

By definition, social media enables users to create and share content and participate in social networking. However, many social media platforms are not designed to provide all users equal opportunities. This means the responsibility of creating accessible content is largely up to us as creators.

Social Media in a Changing World

Social Media in a Changing World

Since the outbreak of COVID-19, there has been a shift to more digital consumption as users are spending more time in their homes and online. From consuming news updates to how to keep kids entertained, users are looking to digital solutions for entertainment, information and inspiration! In this article we will explore the impacts COVID-19 has had on social media.

Homebrewing your Social Strategy through Online Streaming

Homebrewing your Social Strategy through Online Streaming

Pivoting into an online-only world where working and learning from home is the new reality? From homebrewing to college graduations, streaming online has opened the door to virtual strategies we didn't know existed. By: Rayna Winters

Going Green - Composting

Going Green - Composting

Spring is here in Maine which means it’s gardening and lawn season and here at iBec we’ve started composting to help keep our gardens healthy and reduce waste! We make a lot of coffee here at the office and those coffee grounds, along with scraps and leftovers from lunches and happy hours, are a great addition to any compost heap.