Grow Your Fan Base on Facebook
1. Inform and Educate- Provide content on your Facebook that fans can use, like links to industry-related blogs or news articles that you find interesting. This makes your page a resource for information and encourages fans to recommend your page.
2. Let People Know- Tell people you have a Fan page in regular emails, marketing materials, and through a link on your website. People need to know the page exists before they can become a fan.
3. Facebook Advertising- Try Facebook ads to promote your Fan page. They are pay-per-click and very customizable. For more info, check out our past Tip on Facebook Advertising.
For more ideas or information, check out iBec's Facebook page!