From the Blog

Holiday Marketing Showdown

Holiday Marketing Showdown

On 9/30/2021 iBec Creative highlighted three brands that we predict will be successful this 2021 holiday season, to learn why and how they’re doing it right.

A pandemic positive?

A pandemic positive?

Mother Nature likes a hybrid workforce, too. Raise your glasses – iBec Creative has now been carbon neutral for two years! In this past year, we also met an unlikely ally that helped our environmental mission – the pandemic. In this blog, we’ll share exactly what offsetting carbon means, our own numbers, and how it’s changed with a hybrid model. We’ll also detail how you can act right now, especially since climate change may soon be powered by the home office.

iBec Creative is now a Benefit Corporation

iBec Creative is now a Benefit Corporation

It’s official – iBec Creative is now a Benefit Corporation here in Maine. It’s different from a B Corp (we are still in the process of getting certified as a B Corp), and we’re going to break it all down for you right here. We couldn’t be more excited to share this latest milestone in our journey, so let’s jump in!

How to get the most from your WordPress site

How to get the most from your WordPress site

WordPress is the most popular CMS and it's used by many of our clients. Get to know a little more about your WordPress site with topics ranging from from creating posts, to customizing your UI, to upping your security.

Greetings from: The new normal?

Greetings from: The new normal?

After 15 months away, the first time venturing into the office was bizarre. We’ve heard that most of you felt the same way – seeing calendars frozen in March 2020 or mugs with the last sip of coffee you never got to – a bit post-apocalyptic. Luckily, today looks different. While it’s not what it “used to be,” we’re finding “what can be” is redefining our work culture (here at iBec and collectively as a society) in many positive ways.

Using Business as a Force for Good

Using Business as a Force for Good

We’re feeling so inspired this month, and it’s not just what we’re doing on our own B Corp journey. We’re also fueled by the collective good of our Maine entrepreneurs, and are blown away by the wonderful things happening in our state.

How to Master the Art of Writing Alt Text

How to Master the Art of Writing Alt Text

Whether you’re a novice or an expert at writing alt text, this guide will share the best tips and tricks for turning hidden text into an accessible user experience.

The Anatomy of a Brand

The Anatomy of a Brand

Logo generators make it feel simple for small businesses to hit the ground running. But without substance or thought, it’s easy to see when a brand falls short. We’ll dive into the importance of creating a solid brand identity.

Calculating carbon neutral offsets and celebrating LD 846

Calculating carbon neutral offsets and celebrating LD 846

This month, we’d love to share two things with all of you. First, we’ll share our process for calculating carbon impact. It’s a pretty daunting requirement for the B Corp assessment, and we hope this will be helpful for fellow companies that have this on their to-do list. Then, we’ll share our experience providing a testimonial to the Maine Committee on Taxation to express our strong support for the Resolve to Promote Benefit Corporations (L.D. 846). Spoiler alert, there’s some good news to celebrate!